8/20/2023 0 Comments Instagram bio examplesPairing a website with your Instagram account is a great way to gain social media followers and direct them to your other endeavors. Don’t feel like you need to use every last character, but consider how your bio can help you connect with your audience. You can fill any remaining space however you’d like: company slogan, quotes, sales announcements, mission statement, news, brand updates, etc. You can also link to other socials or your website, which we will cover below. If you want to talk more about your business (or there isn’t a good Category option), you can do that here. If you’re taking advantage of the above elements on your business account, that will free up some characters since you don’t have to repeat your location, contact info, or what type of business you operate (probably). Instagram Bio Sectionįor the actual text portion of the bio section, you have 150 characters to talk about yourself, your business, or whatever else you want. New integrations are being added, so try it out for yourself and see if there are any useful actions you want to add to your business profile. These buttons integrate with third-party services to do the following:Įssentially, an action button will allow you to direct visitors to services like GrubHub, OpenTable, or Fandango to perform one of the above actions conveniently. If you tap Edit Profile on a business account and go to Contact Options, you will see Add an action button at the bottom of the list. Categories can be as specific as “Ice cream shop” or as broad as “Product/Service.” Call-to-action (CTA) buttons The category you set will show up right below your username at the top of your page so visitors can immediately know what your business is about. If you don’t see your preferred category, you can type keywords into the search bar for more options. Many popular Instagram pages use much less than the 150-character limit, so all of the important information is impossible to miss. Your bio should be easy to read since many page visitors will only skim it before scrolling down to your content. That doesn’t mean you should just have a plain wall of text, either. Since you only have 150 characters to work with, being concise is crucial. What Makes a Good Instagram Bio?Ī good Instagram bio needs to be short, sweet, and effective. Of course, you should also use this space to briefly represent yourself or your business to new visitors. You can also link to other social media platforms to expand your network. This mini-billboard is especially important for businesses and influencers.įor example, many big influencers use this space to link to their website or sister brands.
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